CIOL: IMI mobile was also recently conferred the prestigious Voice & Data Emerging Company of the Year for their significant contribution in the value added services (VAS) space. Congratulations for the bagging the award. To start off, can you brief me about IMI mobile, the segments and countries IMI operates in.
Vishwanath Alluri: IMI mobile is a next-generation enabler of Mobile Value Added Services (VAS) for mobile operators, media companies and enterprises. We are one of the leading content aggregators in Asia, having assembled a library of high-quality content from 220 diverse sources.
IMImobile has a global presence across India, Europe, Latin America, Caribbean Islands, Middle East and Africa and is equipped to deliver and manage mobile applications and services anywhere in the world.
We have telcos like Airtel, Vodafone Essar and Virgin Mobile as our customers. On the enterprise side we have Google and Reuters also content partners and portal customers such as Yahoo!, Sony, Disney and Universal.
CIOL: Is the partnership restricted to operators alone or you also have relationship mobile vendors?
VA: We are in talks with various handset makers but our major focus are the mobile operators across the globe. In MVAS market, the operators hold the billing relationships with the subscribers and for us that is a huge segment. We mostly focus on operators side of business.
CIOL: IMI mobile is also working with major players in Indian media industry like DNA and Star. Can you elaborate on the relationship that you have with these clients?
VA: We have relationship with major media companies. We work with DNA, Star TV, and online portals like Google and Orkut. See, basically these companies want to have interactivity with users through mobiles to promote their services. The interactivity is made possible by our technology platform which is integrated with operators platforms.
CIOL: Coming to the IMI's technology platform, does your Service delivery platform work standalone or does your can operators also integrate your platform into their existing delivery platforms.
VA: See, our technology work as both as standalone and also can switch into a technology platform that sits behind the operator Any operator, which wants to run their services can connect with our platform and run all their services across all networks.
With 3G rollout finally given go ahead by the DoT, Mobile value-added services (MVAS) players are going all out to offer content, How is IMI geared up for the challenge to help operators roll out 3G services in the country
In India, 3G services are still in infancy and will take two years before they get popular. Networks need to tested and integrated for rolling out 3G services which will take some time.
Having said that, IMI has a strong technology road map with strong emphasis on 3G services. We understand the space and have distinct advantage in this space.
We have proprietary suite of robust core VAS platform messaging gateways, a service delivery platform and a content management system called DaVinci that it deploys on a managed services model across the globe t has also built a host of client and server-side applications including portals and storefronts.
Vishwanath Alluri: IMI mobile is a next-generation enabler of Mobile Value Added Services (VAS) for mobile operators, media companies and enterprises. We are one of the leading content aggregators in Asia, having assembled a library of high-quality content from 220 diverse sources.
IMImobile has a global presence across India, Europe, Latin America, Caribbean Islands, Middle East and Africa and is equipped to deliver and manage mobile applications and services anywhere in the world.
We have telcos like Airtel, Vodafone Essar and Virgin Mobile as our customers. On the enterprise side we have Google and Reuters also content partners and portal customers such as Yahoo!, Sony, Disney and Universal.
CIOL: Is the partnership restricted to operators alone or you also have relationship mobile vendors?
VA: We are in talks with various handset makers but our major focus are the mobile operators across the globe. In MVAS market, the operators hold the billing relationships with the subscribers and for us that is a huge segment. We mostly focus on operators side of business.
CIOL: IMI mobile is also working with major players in Indian media industry like DNA and Star. Can you elaborate on the relationship that you have with these clients?
VA: We have relationship with major media companies. We work with DNA, Star TV, and online portals like Google and Orkut. See, basically these companies want to have interactivity with users through mobiles to promote their services. The interactivity is made possible by our technology platform which is integrated with operators platforms.
CIOL: Coming to the IMI's technology platform, does your Service delivery platform work standalone or does your can operators also integrate your platform into their existing delivery platforms.
VA: See, our technology work as both as standalone and also can switch into a technology platform that sits behind the operator Any operator, which wants to run their services can connect with our platform and run all their services across all networks.
With 3G rollout finally given go ahead by the DoT, Mobile value-added services (MVAS) players are going all out to offer content, How is IMI geared up for the challenge to help operators roll out 3G services in the country
In India, 3G services are still in infancy and will take two years before they get popular. Networks need to tested and integrated for rolling out 3G services which will take some time.
Having said that, IMI has a strong technology road map with strong emphasis on 3G services. We understand the space and have distinct advantage in this space.
We have proprietary suite of robust core VAS platform messaging gateways, a service delivery platform and a content management system called DaVinci that it deploys on a managed services model across the globe t has also built a host of client and server-side applications including portals and storefronts.
